Are You Kidding Me With This "Lady-Friendly" Science Video?

Come on. Did anyone actually think this video—which looks convincingly like an outtake from any CoverGirl commercial ever—could possibly work to encourage women to pursue careers in science? Really? Really? The scientist in the video is a man! And at one point a high-heeled shoe takes up the entire frame. Like a Payless Shoes ad! Ugh. Why. [TheAtlantic]

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